Theory Is All You Need: AI, Human Cognition, and Decision Making

A paper by Teppo Felin and Matthias Holweg notes a growing belief that AI will soon replace humans in high-level cognitive tasks. AI has made significant strides, surpassing human capabilities in various tasks such as games, professional exams, and medical diagnosis.

Historical Context and Cognitive Differences

  • AI originated from the idea that human cognition could be replicated through computation, viewing the mind as an input-output device.
  • This analogy between computers and human minds is problematic. AI models, including large language models (LLMs), focus on data-based predictions and are inherently backward-looking.
  • Human cognition, however, operates through theorizing and causal reasoning, enabling the generation of genuine novelty and forward-looking insights.

Data-Belief Asymmetry

  • AI’s approach to knowledge is frequency-based, relying on large datasets to make predictions. This method is effective for imitating and summarizing existing knowledge but lacks the ability to create new knowledge or make innovative decisions.
  • Human cognition, on the other hand, utilizes data-belief asymmetry, where beliefs often precede and guide the search for new data. This process is exemplified by historical advancements like the development of heavier-than-air flight.

Implications for Strategy and Decision Making

  • The forward-looking nature of human cognition allows for the formulation of new theories and experimental interventions. This is crucial in decision making under uncertainty.
  • AI, while powerful in data processing and pattern recognition, cannot replicate the theoretical and causal reasoning capabilities of humans. It excels in stable, data-rich environments but struggles with the unpredictability and novelty inherent in strategic decision making.

The Limitations of AI in Generating New Knowledge

  • AI models are fundamentally imitators, producing outputs based on statistical associations in training data. They lack the intrinsic understanding required for genuine innovation.
  • Historical examples, such as the scientific consensus against human flight before the Wright brothers’ success, illustrate the limitations of a purely data-driven approach.

Conclusion

  • While AI is a valuable tool for augmenting human capabilities, it cannot replace the unique aspects of human cognition, particularly in generating new theories and navigating uncertainty.
  • The integration of AI and human cognition, leveraging the strengths of both, offers the most promising path forward in fields requiring high-level reasoning and decision making.

Key Takeaways

  • AI is exceptional at data-based predictions but lacks the ability to generate genuine novelty.
  • Human cognition excels in forward-looking theorizing and causal reasoning, essential for innovation and strategic decision making.
  • The future lies in hybrid systems that combine AI’s data-processing power with human cognitive abilities. ​